Friday, September 19, 2008

Advertising

Advertising had bought us


I walk into a store the other day. I stand in front of hundreds bottles of shampoo. I choose one brand, paid for it and leave.
• Why did I just pick that specific kind of shampoo?
• Is it truly better than any other shampoo? Probably not.
• If products are all the same, what makes a consumer pick one brand instead of another?

Although we might not like to admit it, commercials on TV and advertisements in magazines probably influence us more than we think they do.

Advertisements uses lots of method to get us buy their products. But have you ever noticed that one of their successful methods is to make us feel dissatisfied with ourselves and our imperfect lives. Damn!!!

Advertisement shows us who we aren’t and what we don’t have. Come on why do we have to live this way? They lie about us, they steal us.
Advertisements make us afraid that people won’t like us if we don’t use the advertised products. Ive been cheated.

“Why don’t I have dates”? A young woman sadly asks in a commercial. ‘Here’ replies her roommate, try Zoom sliming product!!! You are fat; you got to be slim to have dates. Crap crap!!! Who are you to tell that? Of course she tries it, and immediately the whole football team falls in love with her. That a stupid commercial!!!!!!! We might say. But we still buy them out of fear of being unwanted and unpopular.

Take a few min and think about all the products and outfits you have. Are they the ones you really liked? Or you bought them to be popular.

If fear is the negative motive for buying a product, than wanting a good self-image is the positive reason for choosing it. Each of us has a mental picture of the kind of person we would like to be. For example,
• A modern young woman might like to think that she looks like a beautiful movie star.
• A middle age man might want to see himself as a strong, attractive athlete

ADVERTISERS KNOW THIS.



They write specific ads to make a certain groups of people choose their products.
Certain words attract our attention. Words like “new” “sexy” “improved”. These words draw us to get that product.

Do you know that human biggest fear is being unwanted and being look down at? Psychologists know this. Its human nature. Come on you need God. Because God doesn’t care on how you look or how you are. He loves you just the way you are.

I am beautiful in his eyes. I don’t care what people have to say about me. I live on what he has said about me.

Many people believe that advertisements do not affect them. They feel that they have freedom of choice and they like to think they make wise choices. Unfortunately you are wrong. Don’t believe it? Just look at the brands in your shelf and wardrobe.

I write this just to tell you guys that I had enough being bought by the world. I am sick and tired about it. I need God!!!..

Sebastian